Franchise Advisory
Network audits, model design, franchisee recruitment and onboarding, organizational culture and scaling. We work with networks from their first locations through to mature organizations.
About us
We are a team of practitioners helping organizations find leaders and build, scale and professionalize franchise networks.
Two specialisms
Network audits, model design, franchisee recruitment and onboarding, organizational culture and scaling. We work with networks from their first locations through to mature organizations.
Executive search, talent mapping, management audits and expert recruitment. We also find business partners - master franchisees - which is recruitment at ownership level.
Whether we are recruiting a management team or developing a network, we combine diagnosis, the selection of the right solutions, their implementation and support for further growth, offering our clients one standard of professional, comprehensive advisory.

Strategy, people, execution, results. In that order and always together.
Why Outperform
We combine operating experience with methodology. We do not stop at the recommendation, we help turn it into concrete decisions, standards and behaviours.
Reach
Our head office is in Warsaw and we work across the region - wherever brands are looking for expansion partners, and organizations need leaders for their next stage of growth.
CEE is not one market. Labour law, candidate expectations and franchise realities differ in every country. Our knowledge of the CEE region lets us adapt how we work to the requirements of each market. More on recruitment in CEE →
How we work
A value that cannot be verified remains only a declaration. That is why we tied each of ours to a specific stage of our work, so that it can be judged and held to account exactly where it arises.
We show the full picture, including when it holds information that is uncomfortable for the people who trusted us. A report that leaves out important but inconvenient findings is worth as much as no report at all.
We do not theorize - we act. Every recommendation ships with a named owner and a date. A solution you cannot start on Monday is not a solution.
We do not work beside the organization but together with it. The rollout is led by someone on the client side and we support them at every stage. Because a project that ends with the invoice does not change an organization.
We come back to check the result once it can actually be measured. Scaling without measurement just replicates the mistake across more locations.